Middle Balance

Sue Mounsey, Middle Balance

I recently had the pleasure of creating the visual identity for Sue at Middle Balance. Sue is an NLP Master Practitioner, Time Line TherapyTM Master Practitioner, Hypnosis Master Practitioner, NLP Coaching Master Practitioner and a Psychosynthesis Practitioner based in Adelaide. She helps women with mind transformation so they can be the very best versions of themselves.

We explored growth as a concept and Sue loves plants and has a 100+ year old tree on her property so we tied this into her branding plus the colour sage. We completed a logo design, brand guidelines, flyer, business card and letterhead design and printing, social media templates and banners and a two-page website to ensure brand consistency.

Primary logo

Middle Balance

Reversed colour logo

Brand assets

Print pieces

Website design

Social media templates

Kind words from Sue